Brief • To bring to life Mik and Petes food truck dream. Branding roll out, truck wrap design, signage, flyers and cafe concept. Client • Abbiocco Location • Brisbane, QLD. Art Direction, Design & Photography• St. Clement Creative Stories Key Values • Graphic, cheeky, inspired by Italian delis.
Here St. Clement used the Abbiocco story and published it in mixed fonts, a striking black, white and red colour scheme and supporting icons to make an eye catching portable restaurant.
St. Clement worked with Abbiocco to take the branding into a physical space. These mockups were used to help visualise the potential of a local pool side shop.